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The Art of Marketing for CPAs

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Online

4.00 Credits

Member Price: $149

Why marketing and self promotion are so important today What keeps people from learning this skill, and how to overcome those obstacles How to get people (your boss, co-workers or clients) to like working with you How to sell someone on your services in a single minute How to attract more clients or the attention of your boss in a way that "wows" them How to get referrals from your clients or glowing reviews from your boss The 3 communication skills every business person needs to master, and why The 3 principles that really lead to more success in the business world, and how you can use those principles for you company and career

Small Business Risk Avoidance

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Online

4.00 Credits

Member Price: $149

New perspective on corporate governance ERM overviewERM-small business approach; 10 steps to take NOW!

Seeing Beyond the Numbers: Analysis for CFOs & Controllers

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Online

4.00 Credits

Member Price: $149

The major topics that will be covered in this class include:Purpose of Financial Statement AnalysisComparing Actuals vs. Expectations & BenchmarkingCase Studies 1 & 2Ratio AnalysisCase Study 3Analysis of Statement of Cash FlowsCase Studies 4 & 5Other Uses of Ratios

Professional Ethical Considerations for CPAs

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Online

2.00 Credits

Member Price: $89

The major topics that will be covered in this course include:Core principles of any Code of Professional Conduct applicable to all CPAs, including conflicts of interest, preparing and reporting information, competence, confidential information, and moreThe importance of maintaining independence for CPAs in public practice, especially when also performing nonattest services for the attest client Comparing and contrasting various ethical standards, including those promulgated by the AICPA, PCAOB, and international bodies

Employees Today and Tomorrow: Understanding and Improving The Employee Life Cycle

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Online

2.00 Credits

Member Price: $89

Understanding the various stages of the employment life cycle Onboarding and orientation Best practices and examples What goes wrong with training and growth priorities? Are performance evaluations necessary? Unleashing your staffs' hidden talents

Claims Management Essentials: Cost-Saving Strategies for Employees and Employers

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Online

2.00 Credits

Member Price: $89

Medical Claims

Becoming a Fractional CFO: What to Do and How?

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Online

2.00 Credits

Member Price: $89

The major topics that will be covered in this course include:Do you have what it takes to be a successful fractional CFO?Should you be a solo practitioner or join a larger firm?  1099 versus W2?What skills are needed to be successful?Sales, marketing, etc.What are some of the ‘red flags’?Typical assignments and issues a fractional CFO will likely encounterThe greatest opportunity for fractional CFOs?Understanding your value

Forgotten Managerial Accounting Tools for CPAs

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Online

2.00 Credits

Member Price: $89

The major topics covered in this class include:Target profit analysisBreak-even analysisRelevant costs and decision-makingStandard costs and variancesActivity-based costingSegment reporting and analysis

Metrics Management - Measuring Performance in the Real World

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Online

2.00 Credits

Member Price: $89

Measuring performance using output and unit-based metrics Identifying what truly "causes work" Controllable versus non-controllable costs Assignments versus allocations of overhead Creating financial metrics tied to operations Benchmarking as a performance improvement tool Industry-specific metric examples (retail, manufacturing, healthcare, nonprofit) Using metrics to eliminate waste and inefficiency

Surgent's The CMA’s Guide to Project Management

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Online

2.00 Credits

Member Price: $99

Establishing a system: identifying forces that support the status quo; setting milestones and goals; the role of the CMA Necessary first steps: set a framework for the project’s activities; identify needed resources; obtain support; decide on a structure; establish a team for a specific project; identify necessary team skill sets Project evaluation: analytical tools, strategic evaluation; sources of risk Maintaining focus: monitoring and measuring results; keeping to the project’s scope Avoiding frequent traps: sunk costs; financing pitfalls; project creep; tunnel vision; failure to integrate the team’s work internally and/or the final project with the remaining organization Introduction and examples of analytical tools throughout the session: mapping; CPM; Gantt charts; benchmarking; Pareto analysis; PESTLE analysis; valuation techniques; post-completion evaluations

Integrate ChatGPT into Your Client Advisory Services-Updated

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Online

2.00 Credits

Member Price: $89

The major topics covered in this course include:ChatGPT and generative AI technology primerBuilding your generative AI vocabularyDig deeper into your engagement research to develop a higher quality advisory servicePolish your client reporting with the help of ChatGPTDeveloping your ChatGPT client advisory servicesStart with client education. You don’t need to be a technical expert to be an educatorUse AI to help your clients automate their workflows / business processesBuild better spreadsheets with ChatGPT and ExcelHelp your clients identify, evaluate and select applications for their business

Revenue Recognition Topic 606 - Identify Performance Obligations Part 2

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Online

1.40 Credits

Member Price: $39

Revenue Recognition Accounting

Taxation of the Cannabis Industry

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Online

2.00 Credits

Member Price: $89

The major topics that will be covered in this course include:Industrial hemp vs. marijuana.Income definitions under I.R.C. §61.Tax code restrictions: §280E and §471.State-specific marijuana laws.Cash management in cannabis businesses.Federal court case analysis.

The FASB Conceptual Framework

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Online

2.00 Credits

Member Price: $89

Purpose and structure of the FASB Conceptual Framework  Recognition and derecognition criteria  Measurement concepts and approaches Qualitative characteristics of useful financial information Elements of financial statements Footnote disclosure requirements Relationship between the framework and standard-setting Practical application of the framework in accounting decisions 

What's Going on at the AICPA (2026/27)

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Online

2.00 Credits

Member Price: $89

AICPA audit and attestation developments Next phase of quality management Monitoring and remediation responsibilities SSAE No. 24 and SSARS No. 26 updates Exposure drafts on confirmations and fraud SAS No. 149 and group audit implications      

Project Management for Tax Preparers: Improving Workflow, Efficiency, and Client Service

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Online

4.00 Credits

Member Price: $149

Project management in tax practices Client onboarding and initiation Workflow and execution strategies Monitoring and risk management Communication and collaboration

Numbers to Narrative: Storytelling in Business Communication

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Online

1.00 Credits

Member Price: $55

The major topics that will be covered in this course include:Role of narrative in professional communicationSituation–complication–resolution frameworkNarrative arcs in business contextsIntegrating data within a structured storyDefining tension and resolution logicallyMaintaining accuracy while improving clarityApplication of storytelling framework to a workplace scenario 

Emotional Intelligence for Professionals: Mastering the Human Side of Success

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Online

1.00 Credits

Member Price: $39

Emotions Relationships Emotional Intelligence Communication

Behind the Rx: Demystifying Pharmacy Benefit Management and Creating Transparency

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Online

2.00 Credits

Member Price: $89

Advanced Negotiations: Never Split the Difference

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Online

2.00 Credits

Member Price: $89

Negotiations Business Management